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News & Opinion

British Journalism Awards 2019

British Journalism Awards 2019 News: The good and the great are celebrated at the annual Press Gazette awards ... ceremony. Date: 11/12/2019

Quality journalism outperforms tech platforms

Quality journalism outperforms tech platforms Press Release: The latest data released by PAMCo shows UK journalism reaches ... greater audiences across the monthly, weekly and daily measures, when compared against the US-based tech platforms. Date: 11/12/2019

Reach appoints Maureen McDonagh as Chief Customer Officer

Reach appoints Maureen McDonagh as Chief Customer Officer News: Reach has announced it is appointing Facebook’s Maureen McDonagh into the ... newly created role of Chief Customer Officer. Date: 06/12/2019

The Daily Telegraph’s digital subscription numbers surpass print for the first time ever

The Daily Telegraph’s digital subscription numbers surpass print for the first time ever News: “A huge milestone in our evolution and I couldn’t be prouder of everyone in ... the company” tweeted Chief Executive Nick Hugh. Date: 06/12/2019

My lessons from the Planning Awards

My lessons from the Planning Awards Blog: Judge Nik Wheatley, Co-Founder LOVE SUGAR SCIENCE, writes about the lessons ... he takes back to his team after this year’s Planning Awards. Date: 04/12/2019

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News brand advertising essentials

Key facts about news brands

Top facts you need to know about news brands

Role in the consumer journey

A tool to help media planners evaluate the role of news brands and other media in the consumer decision journey

How they deliver results

Proof of the effectiveness of newspaper and news brand advertising

Optimising your profit return on investment

Find the optimum levels of investment in print news brand advertising for maximising PROI

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