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News & Opinion

Guardian News & Media, The Telegraph and News UK join forces to create joint advertising platform

Guardian News & Media, The Telegraph and News UK join forces to create joint advertising platform News: The Ozone Project will offer buying at scale in premium, fraud-free and ... brand safe environments. Date: 20/06/2018

News UK launches data platform NewsIQ UK

News UK launches data platform NewsIQ UK News: The new platform will enable advertisers to reach audiences based on their ... emotions and attitudes, driving emotional loyalty and potentially increasing advertising engagement by up to 45%, according to News UK. Date: 19/06/2018

dmg media appoints Noah Kotch as editor-in-chief of MailOnline

dmg media appoints Noah Kotch as editor-in-chief of MailOnline News: Noah Kotch, who is currently editor-in-chief of Fox News Digital, becomes ... editor-in-chief of DailyMail.com/MailOnline in July. Date: 19/06/2018

Father's Day ad gallery

Father's Day ad gallery Gallery: From M&S’ spirit selection to Matalan’s wardrobe update, take a look at ... some of this week’s Father’s Day ads. Date: 15/06/2018

Time's up for time spent

Time's up for time spent News: Mary Meeker's platform specific view is an increasingly uncomfortable and ... old-fashioned fit, writes Newsworks' CEO Vanessa Clifford. Date: 15/06/2018

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Newsbrand advertising essentials

Key facts about newsbrands

Top facts you need to know about newsbrands

Role in the consumer journey

A tool to help media planners evaluate the role of newsbrands and other media in the consumer decision journey

How they deliver results

Proof of the effectiveness of newspaper and newsbrand advertising

Optimising your return on investment

Find the optimum levels of investment in print newsbrand advertising for maximising ROI

Facts and figures

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