ZSL London Zoo - ZooLife

The Evening Standard’s cross-platform partnership with London Zoo has got us all going animal mad! Featuring some of the zoo’s favourite inhabitants, the campaign promotes ZSL London Zoo as a great day out.

Brand: ZSL London Zoo
Platform: Digital and print
Date: April 2019 - September 2019

  • A six-part video series showing behind the scenes footage of London Zoo including the rainforest, penguins and lions
  • Competition time! The partnership gave readers an opportunity to win an overnight stay at the zoo in a private lodge and exclusive after-hours tours with all the trimmings.
  • Premium display ads in the Evening Standard on the front page and in The Londoner, the paper’s London diary
  • Two Facebook live streams including a recording of the giraffes enjoying afternoon tea
  • Vendor posters and t-shirts promoted the partnership and competition

Want the latest news, opinion and insight on newsbrands?
Sign up and we'll send you a weekly update.

Sign up here

Get in touch

3rd Floor
3 Marshalsea Road

0203 949 7470


Keep up to date

Please take a minute to answer a few questions on our new website. The feedback you provide will help us make the website easier for you to navigate and ensure you can find the content you’re after. In addition, we’ll enter you in to a prize draw for a £100 Amazon voucher*.

Take Survey Not now Never