News & events

Using context to deliver engaging ad campaigns

Clever uses of context maximise the effectiveness of ad campaigns with news brands the obvious placement for brands.

Check out some of our favourite uses of context by brands in the gallery above, including: Marmite vs Vegemite, Paddy Power, eBay and more. 

Sam Hudson 14/08/19

Want the latest news, opinion and insight on newsbrands?
Sign up and we'll send you a weekly update.

Sign up here

Get in touch

3rd Floor
3 Marshalsea Road

0203 949 7470


Keep up to date

Please take a minute to answer a few questions on our new website. The feedback you provide will help us make the website easier for you to navigate and ensure you can find the content you’re after. In addition, we’ll enter you in to a prize draw for a £100 Amazon voucher*.

Take Survey Not now Never