The campaign fronted by Lisa Snowdon seeks to empower all women to talk about and get support for their experiences of menopause
‘Menopause matters’ seeks to make hormone replacement therapy free for all women through the NHS, get a menopause policy supporting staff in every workplace and to bust taboos around the subject with editorials from experts and doctors.
Exclusive research commissioned by the magazine shows that three out of five women between 45 and 55 say their careers have suffered during the menopause, with 4% quitting their careers entirely. That contributes to the gender pay gap, most pronounced in women over 50. Menopausal women are the fastest-growing group of workers in Britain.
Alongside Snowdon, the campaign has been backed by a host of influential figures such as Baroness Karren Brady CBE, Jane Moore, Saira Khan, Trisha Goddard, Jess Phillips MP among others.
Rachel Shields, editorial director of Fabulous magazine says: “For too long the physical and emotional repercussions of the menopause have been something that women have suffered in silence.
“Fabulous reaches millions of women each week, and we think they deserve better. Better healthcare, better support from their employers and a better understanding of exactly what their bodies – and minds – are going through.”
Victoria Newton, editor-in-chief of The Sun adds: “The menopause is something that will affect half the population during their lifetime, and the help currently available from their employers and chosen healthcare is simply not good, and not enough to keep women in the workplace.
“The Fabulous brand reaches over 8 million women a week making Menopause Matters a vital campaign for our readers, and one which will raise awareness of the issues, and help break taboos.”