This week we look at a not often used ad form that has made a return in recent times, the long copy ad. It has become a great way for brands to communicate their support and provide information is these unusual times. Here are some of the best from this week.
Be sure to check out our collection of ads from other weeks here.
As the reopening of London begins, TFL turns to news brands to send out a clear message on their reopening plans and mission to make every journey safe.
Passengers give their thanks to drivers who have continued to accomodate everyone despite increased concerns over health and wellbeing.
The developer and retirement community manager pens a letter of thanks for its staff and homeowners for rallying together and their many acts of kindness during this time.
To help companies continue to operate efficiently and support more people working from home Google sends a message of support as it offers its premium video meetings to everyone.