Partnerships

Vodafone - Business Digital Transformation

Vodafone teamed up with Telegraph Spark to demonstrate how advancements in technology are bringing about digital transformations that businesses can embrace and capitalise on – utilising emerging digital formats to bring the story to life.

Brand: Vodafone
Platform: Cross-platform
Date: 19 October 2018 – 1 May 2019

Summary:

  • The campaign covers four main areas of technological development: mobility, connectivity, unified communications and the internet of things.
  • Telegraph Spark created 10 creative digital formats to deliver the campaign, incorporating AMP Stories, long reads, infographics and video as well as conventional articles.
  • The content includes four AMP stories highlighting some of the crucial elements businesses should focus on when considering digital transformation.
  • The campaign was promoted in conjunction with the Digital Transformation Forum, a prestigious industry event, hosted by Telegraph Events.

You can view the full campaign here.

23/04/19

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