John Lewis - Living room inspiration

John Lewis & Partners team up with Telegraph Spark to encourage readers to love their living room by offering readers helpful tips and beautiful interior inspiration through carefully curated content.

Brand: John Lewis & Partners
Platform: Cross-platform
Dates: May 2019 to August 2019 

  • The partnership includes a bespoke quiz enabling readers to find a living room that perfectly reflects their lifestyle
  • An AMP story looks at five clever ideas to help readers personalise their living areas, whatever type of room they have
  • Interviews with inspirational talent form the foundation of the campaign. Private chef Gary Ashley provides insider tips on how to host the perfect dinner party; blogger Tom Cox shares tips on creating the perfect family room; and interior designer Charmaine White is on hand to help readers design their own perfect living room. 
  • All photo shoots were produced by Spark’s in-house picture team with additional imagery supplied by John Lewis & Partners

You can view the full campaign.


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