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Top 100 Advertisers

Top 100 advertisers in newsbrands (print and online) January 2013 - December 2013

Source: Nielsen Jan 13-Dec 13

RankAdvertiser£ spend in newsbrands% of total ad spend
1 British Sky Broadcasting Ltd 55,869,244 22
2 Tesco Plc 36,918,092 32
3 Asda Stores Ltd 35,377,927 37
4 Wm Morrison Supermarkets Plc 34,450,238 43
5 Bt Ltd 33,222,890 23
6 Aldi Stores Ltd 24,107,382 43
7 Dfs Furniture Co Ltd 22,725,764 30
8 Sainsburys Supermarkets Ltd 18,177,979 31
9 Lloyds Bank Plc 16,470,366 27
10 Vodafone Ltd 15,525,112 21
11 John Lewis Partnership 15,412,980 49
12 Dsg Intl Holdings Plc 14,765,142 27
13 Marks & Spencer 14,722,768 29
14 Argos Ltd 14,346,314 30
15 Halifax Plc 13,688,384 31
16 Lidl Uk Gmbh 13,658,434 48
17 B&q Plc 13,356,436 34
18 Virgin Media 12,825,331 16
19 Boots The Chemists Ltd 12,372,179 22
20 Wickes Building Supplies Ltd 12,281,026 50
21 Carphone Whse 11,943,609 57
22 O2 Uk 11,751,159 28
23 Hutchison 3g Uk Ltd 11,699,956 37
24 Procter & Gamble Ltd 11,491,871 7
25 Talktalk Grp 10,712,826 12
26 British Gas Plc 9,984,015 18
27 Jd Williams & Co Ltd 9,609,795 20
28 Ford Motor Company Ltd 8,878,094 19
29 Natwest 8,873,932 30
30 Google Com (Us) 8,733,126 19
31 Fiat Auto Uk Ltd 8,650,573 40
32 Specsavers Optical Group Ltd 8,647,328 21
33 Vauxhall Motors Ltd 8,311,734 23
34 Ee Everything Everywhere Ltd 8,276,418 16
35 Camelot Group Plc 8,168,044 19
36 Waitrose Ltd 7,927,201 31
37 Shop Direct Home Shopping Ltd 7,714,191 15
38 William Hill Bookmakers 7,546,382 34
39 Bmw Uk 6,824,354 27
40 Reader Offers Ltd 6,594,720 89
41 Debenhams Plc 6,573,901 27
42 Barclays Bank Plc 6,347,689 19
43 Post Office Ltd 6,086,538 28
44 Wren Living Ltd 5,743,278 72
45 Harveys Furnishing Group Ltd 5,721,927 27
46 Hsbc Bank Plc 5,705,555 24
47 Axa Sun Life Direct Ltd 5,515,561 27
48 British Airways Plc 5,464,363 27
49 Samsung (Uk) Ltd 5,243,033 10
50 Furniture Village Ltd 4,977,424 34
51 Tesco Mobile Ltd 4,928,116 39
52 Microsoft Ltd 4,911,268 8
53 Nationwide Bs 4,621,884 23
54 Skoda Uk Ltd 4,598,591 20
55 Cooperative Food 4,515,021 16
56 Peugeot Motor Co Plc 4,458,659 18
57 Citroen Uk Ltd 4,353,591 19
58 Sony Mobile Communications Ab 4,325,619 18
59 Ikea Uk Ltd 4,197,221 18
60 Toyota (Gb) Ltd 3,913,675 16
61 Kia Motors Uk 3,905,635 20
62 Ladbrokes Ltd 3,715,280 35
63 Santander 3,714,712 12
64 Seat Uk Ltd 3,698,723 25
65 Npower 3,636,473 75
66 Warner Bros Distributors (Uk) Ltd 3,569,497 14
67 Unilever Uk Ltd 3,456,565 3
68 Fidelity Investment Services Ltd 3,429,901 60
69 Great Rail Journeys Ltd 3,400,450 79
70 Mars Confectionery 3,380,708 8
71 Weight Watchers (Uk) Ltd 3,368,476 23
72 Bradford Exchange Ltd 3,310,411 42
73 Volkswagen Uk Ltd 3,293,584 10
74 Sainsburys Bank Plc 3,144,954 18
75 Mercedes Benz Ltd 3,131,292 15
76 Honda Uk Ltd 3,108,680 20
77 Gala Coral Grp Ltd 3,027,641 26
78 Ocado 3,009,275 54
79 Virgin Holidays Ltd 3,000,770 35
80 Renault Uk Ltd 2,994,539 11
81 American Express Europe 2,986,786 14
82 Nissan Motor Gb Ltd 2,931,559 13
83 Scs Furniture Stores 2,884,962 18
84 Amazon (Uk) Ltd 2,845,605 8
85 Screwfix Direct Ltd 2,789,114 34
86 Dreams Plc 2,767,738 16
87 Thomson Tour Operators Ltd 2,760,028 23
88 Next Plc 2,720,033 24
89 Nestle 2,648,387 4
90 Zzz Small Ads 2,625,905 35
91 Land Rover (Uk) Ltd 2,602,898 18
92 Shearings 2,546,010 30
93 Mars Uk Ltd 2,539,593 8
94 Expedia Travel Inc 2,505,370 42
95 Phones 4u 2,501,951 24
96 Heineken Uk Ltd 2,487,100 8
97 Uktv 2,470,610 39
98 Moneysupermarket Fin Group Ltd 2,437,723 9
99 Colt Car Co Ltd 2,428,332 54
100 Halfords Plc 2,344,844 15


Apple

Apple

Apple ad from the Creative Gallery

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PG tips

PG tips

PG tips ad from the Creative Gallery

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Visit England

Visit England

Visit England ad from the Creative Gallery

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Bonne Maman

Bonne Maman

Bonne Maman ad from the Creative Gallery

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Post Office

Post Office

Post Office ad from the Creative Gallery

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OMEGA

OMEGA

OMEGA ad from the Creative Gallery

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Rekorderlig

Rekorderlig

Rekorderlig ad from the Creative Gallery

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Havaianas

Havaianas

Havaianas ad from the Creative Gallery

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Facts and Figures Latest data for print & online readership, plus circulation figures
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16 April 2013  - The British Library, London