Shift North 2017 reports and presentations

A view from a start up

With media agency start-up Bountiful Cow almost a year old, its founder Henry Daglish shares his thoughts on the evolving media industry and newbrands’ role within the mix.

"Wastage is good. Discovery is great. Believe in the power of serendipity to help people discover and experience new brands" said Henry, going on to highlight the importance of context for brands that have authenticity at their heart. 

Watch his serssion below and view his slides: 

 

04/10/17

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