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IPA Effectiveness Awards 2014

27.10.14

Proof: Read summaries of the 2014 award winners that included newspapers.

UK newsbrands increase social media interactions by 87%

23.10.14

Platforms: UK newspaper brands have rapidly increased their presence and influence in social networks during the three months to September 2014. They are important social media activators, responsible for creating and augmenting many of the biggest viral stories worldwide.

News stories from TouchPoints

11.09.14

Proof: An IPA and Newsworks seminar using TouchPoints 5 to demonstrate the value of newsbrand readers and showing how, with TouchPoints, advertisers can reach them on the best platform, at the right time, in the ideal frame of mind.

comScore: Newsbrands and mobile

15.08.14

Platforms: comScore research into the relationship between smartphone owners and newsbrands (based on a three month average to the end of June 2014).

Newsbrands and finance

31.07.14

Proof: Demonstrating how newsbrand readers invest more time, effort and, most importantly, money, into the financial sector.

Jo Malone

Jo Malone

Jo Malone ad from the Creative Gallery

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Tiffany & Co.

Tiffany & Co.

Tiffany & Co. ad from the Creative Gallery

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Lidl

Lidl

Lidl ad from the Creative Gallery

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Glade

Glade

Glade ad from the Creative Gallery

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Discover America

Discover America

Discover America ad from the Creative Gallery

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Audi

Audi

Audi ad from the Creative Gallery

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Iceland

Iceland

Iceland ad from the Creative Gallery

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Waitrose

Waitrose

Waitrose ad from the Creative Gallery

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Facts and Figures Latest data for print & online readership, plus circulation figures
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Shift 2013 was the first-ever Newsworks conference, highlighting how newspapers are effective and influential platforms in the multiplatform age.

16 April 2013  - The British Library, London