Sign up now to receive our free weekly newsletter, with the latest news, research and opinion from the world of newspapers and advertising.
Platforms: How newsbrands and Twitter work together to turn followers into readers and readers and into followers.
People: Exploding the myth that young people don't read newsbrands.
Platforms: comScore research into the relationship between smartphone owners and newsbrands (based on a three month average to the end of December 2013).
Proof: MoneySuperMarket.com was the first in its category to use newsbrands in a meaningful way. It was a client open to testing new things, challenging newsbrands to provide evidence that new platforms provide new opportunities.
People: The second part of Newsworks' Tech Nation research explores people's media consumption habits and dwell times using eye tracking technology.
Lurpak ad from the Creative Gallery
Apple ad from the Creative Gallery
Old Speckled Hen ad from the Creative Gallery
Ralph Lauren ad from the Creative Gallery
Guardian ad from the Creative Gallery
Confused.com ad from the Creative Gallery
Kettle Chips ad from the Creative Gallery
John Lewis ad from the Creative Gallery
120 Charing Cross Road
Phone: +44(0)20 7839 8935
Shift 2013 was the first-ever Newsworks conference, highlighting how newspapers are effective and influential platforms in the multiplatform age.
16 April 2013 - The British Library, London
Shift 2014 was Newsworks’ second annual conferenceat the British Library on Thursday 10 April, providinginsight into the latest thinking and trends for thenational newspaper industry.