Tablet ownership and behaviour

Shift 2013 was the first-ever Newsworks conference, highlighting how newspapers are effective and influential platforms in the multiplatform age.

16 April 2013 - The British Library, London

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29.3% of UK adults online aged 18+ now own a tablet (12.2 million people)
Also, 7% of adults questioned saying they plan to buy a tablet before March 2013
50% of tablet owners are over 45; while 1.3 million 18-24 year olds now own a tablet (27% of the age group)
42% of owners think that owning a tablet will mean their news consumption will increase, or has increased

Facts and Figures